In a world where conversations about gender-based violence and mental health often remain in the shadows, ‘Toll Free,’ a film by Mel Rouge, co-directed by James Amuta, dares to confront these pressing issues head-on. With its compelling narrative and global outreach, the film seeks to challenge stigmas.
At the heart of Toll Free is Dr. Williams, played by Michelle Dede (‘With Difficulty Comes Ease’), a therapist who gets sucked into a couple’s distress and is forced to look inward. Mel Rouge highlights the dire state of mental health support in Nigeria, where fewer than 2,000 therapists serve a population of over 200 million. This shortage is compounded by societal taboos around seeking help.
“Therapy is still seen as a weakness in many African communities,” Rouge explains. “This film is about breaking those barriers and showing that asking for help is a sign of strength.”
More than just a Nigerian story, ‘Toll Free’ has resonated with audiences worldwide, screening at prestigious events like the Film Africa Festival in London and will be filming in the Barbados Independent Film Festival. Rouge believes its universal message is what makes it so impactful.
The film’s characters bring depth and nuance to the story. Uzoamaka Onuoha known for ‘Diiche’ and ‘Inside Life,’ plays Rita Daniels, a woman whose journey reflects the complexities of domestic abuse. Onuoha explains that the film explores in its many forms—psychological, physical, and emotional—while challenging harmful stereotypes about victims.
“Sometimes, people who experience abuse don’t look like what they’ve been through,” Onuoha shares. “This film shows that anyone can be a victim, no matter their background or circumstances.”
Similarly, Ibrahim Suleiman’s role in the film sheds light on the importance of addressing the root causes of violence. Suleiman emphasises that societal change begins with raising boys to understand accountability and consequences.
While ‘Toll Free ‘tells a gripping story, its impact extends beyond entertainment. The film is a call to action, urging audiences to confront uncomfortable truths and spark conversations about abuse, mental health, and systemic change.
Enyinna Nwigwe, whose work on ‘4th Republic’ has been applauded, is another key actor in the film. He underscores the importance of emotional intelligence in breaking cycles of violence. He highlights how learnt behaviours from childhood often perpetuate harmful patterns, making therapy and self-awareness essential tools for change
The film also touches on the role of men in advocacy, with Dede’s portrayal of a therapist emphasising the need for male voices in combating gender-based violence.
For Mel Rouge, ‘Toll Free’ represents a bold step in purposeful filmmaking. Supported by FilmLab Africa, the film is part of a growing movement to use cinema as a platform for advocacy. Olasunkanmi Adebayo of FilmLab Africa commends Rouge for her courage in tackling such a sensitive subject.
“Not every filmmaker chooses this path,” Adebayo notes. “But it’s commendable and necessary, especially in today’s world, where these conversations need to happen.”
‘Toll Free’ acts as a mirror reflecting the urgent need for societal transformation. By addressing taboo topics with empathy and honesty, it paves the way for meaningful discussions and solutions. As it continues to captivate audiences worldwide, ‘Toll Free’ reminds us of the power of storytelling to challenge norms, inspire change, and ultimately create a better future.
