Fusion Intelligence Technologies has introduced Atlas, a platform designed to streamline ticket sales, enhance audience engagement, and optimise film distribution through advanced technology.
Atlas provides producers and distributors with direct access to their audiences, simplifying the ticketing process with features like seamless booking, voucher purchasing, and waitlist management. By consolidating these functions into one platform, it aims to create a smoother experience for moviegoers while offering filmmakers greater control over audience interactions.
A key component of the tool is FilmX, a backend tool that delivers real-time analytics on movie schedules and ticket sales. This data-driven approach supports targeted marketing and audience management, helping filmmakers make informed decisions to maximise reach and impact.
Fusion Intelligence Technologies (F.I.) is an African software solutions company focused on transforming business operations across various industries. The company specialises in enhancing the movie-going experience, improving audience engagement, and optimising film distribution for cinemas, distributors, and producers.
“Every film deserves its audience,” says Kolade Adewoye, CEO of Fusion Intelligence. “Atlas is designed to go beyond ticket sales, offering filmmakers valuable insights and tools to maintain long-term audience engagement.”
Filmmakers and distributors have already begun leveraging the tool. Omoni Oboli used the platform to generate 10 million naira in voucher sales before the release of ‘The Uprising: Wives on Strike 3.’ Tribe Nation Theatrical Distribution has also utilised Atlas for targeted audience engagement and optimised distribution strategies for films such as ‘Love Lockdown,’ ‘Ogbedun,’ and The ‘Presidency.’
The platform offers flexible access levels to accommodate different production needs, from independent films to major studio releases. Features include online ticket booking, detailed movie information, waitlist management, and voucher sales, ensuring that each film has a dedicated digital presence and direct audience connection.
As the company continues to develop solutions aimed at improving accessibility and audience engagement in the film industry. Atlas represents a step toward providing filmmakers with greater control over their distribution processes while ensuring that films reach their intended viewers.
